Margaret McKenna

McKenna-100x118Margaret McKenna is the Head of Data & Analytics at RunKeeper, where she leads a team of engineers and analysts focused on providing personalized guidance and motivation to people who want to improve their fitness. The RunKeeper Data Team provides deep analysis for internal use and external storytelling, as well as developing the algorithms behind many features of RunKeeper and Breeze, the new step-tracking app from RunKeeper. Margaret is also on the steering committee of the Health Data Exploration project, a Robert Wood Johnson Foundation-funded project to support research into how personal health data can be leveraged to improve public health initiatives.